The Dopamine Effect: Why Buying Perfume Feels Better Than Wearing It
The thrill of buying perfume often feels better than owning it. This pattern sits inside broader fragrance buying psychology.That’s not about scent quality — it’s about dopamine.Understanding this loop is how you stop chasing purchases and start building intentionally. Key Takeaway: If the excitement fades faster than the scent, you weren’t buying fragrance — you…